Professional sales program named one of nation’s best

Professional Sales

"Professional salespeople occupy a uniquely important position at the heart of today's global economy. Skilled salespeople play a key role in nearly every industry. They help consumers and businesses define their needs, understand and evaluate their options, make effective purchase decisions and forge enduring relationships." — Sales Ed Foundation.

Bloomsburg University's professional sales program is listed among the nation’s best for professional sales education by the Sales Education Foundation (SEF). It's one of just five schools in the state to be listed with the others being LaSalle, Widener, Duquesne and Temple.

BU has a history of success in sales competitions with its student teams under the direction of Monica Favia, Ph.D., program coordinator. In 2016 BU finished in the top 10 at the Russ Berrie Institute National Sales Challenge and was top 10 at the International Collegiate Sales Competition from 2013-2015. Student teams have also competed at the National Collegiate Sales Competition since 2011.

Professional sales is one of the most common jobs for students graduating with a sales degree. Recent research suggests that 60 percent of all business majors and 88 percent of all marketing majors begin their professional careers in a sales-related role.

BU’s professional sales program, the only program of its kind in the State System, is available as a specialization with a marketing major or as a minor.

Business students put to the test in sales competition

And it came down to three.

Each with 15 final minutes to lay claim to Bloomsburg University’s second annual BU/UPS Sales Competition that featured 18 student competitors, including representatives from Kings College and Wilkes University.

The day — organized and managed by Monica J. Favia, coordinator of Zeigler College of Business professional sales program — started with a competition round where each student had 15 minutes to present and close. Three finalists were chosen, who then had another 15 minutes for their final presentations with the same judging criteria.

Josh Salak, a senior business administration marketing and finance major, won the competition. Fellow finalists were runner-up Alison DiClemente, a senior business administration marketing major, and third place finisher Chris Mekosh, a senior communication studies major pursuing minors in economics and marketing. The competition also featured a career fair featuring UPS, Sprint, Quadrant EPP USA, CED, Gartner, ADP and Tom James.

Why study professional sales?

To prepare students in the art and science of professional selling so that upon graduation they may be an immediate contributor toward the improvement of shareholder value of any and all organizations that invite them aboard.

"Professional salespeople occupy a uniquely important position at the heart of today's global economy. Skilled salespeople play a key role in nearly every industry. They help consumers and businesses define their needs, understand and evaluate their options, make effective purchase decisions and forge enduring relationships." — Sales Education Foundation.

Labor statistics point to an increase in sales as a key occupation in the present and future workforce. In his recent book, To Sell is Human, Daniel Pink points out the number of sales people in the United States outnumbers the entire federal government workforce by five to one. He goes on to cite labor statistics that show changing workforce dynamics where some companies may lose as much as 40% of their sales talent by 2016. Yet the same changing dynamics are expected to create two million new sales jobs by 2020, increasing the demand for professional salespeople.