Dr. Yang Xia
Department of Management and Marketing
Sutliff 311 | (570) 389-4757 | Email
- Management and Marketing Webpage - find information on majors, minors, concentrations, as well as links to graduate study programs available.
- Provided on the current semester office hours list.
- Xia, Y. & Ahmed, Z. U. (2007). Determinants of Consumers' Perceptions and Attitudes toward Seals of Assurance Programs for Internet Marketing: an Asia Pacific Marketing Perspective. International Journal of Internet Marketing and Advertising.
- Xia, Y. & Yiyun, Q. (2007). The Impact of Firm Resources on Subsidiary's Competitiveness in Emerging Market: An Empirical Study of Singaporean SMEs' Performance in China. Multinational Business Review.